Groupe d’études et de recherche en analyse des décisions

Publications

Sihem Taboubi

Articles

Incentive mechanisms for price and advertising coordination in dynamic marketing channels
À paraître dans : International Transactions in Operational Research , 19 pages, 2017 référence BibTeX
Game-theoretic coordination mechanisms in distribution channels: Integration and extensions for models without competition
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Journal of Retailing, 88(4), 476–496, 2012 référence BibTeX
Could myopic pricing be a strategic choice in marketing channels? A game theoretic analysis
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Journal of Economic Dynamics and Control, 33(9), 1699–1718, 2009 référence BibTeX
L’avenir du Commerce Équitable : Les enjeux de gestion
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Gestion, 33(1), 38–40, 2008 référence BibTeX
Incentives for retailer promotion in a marketing channel
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Annals of the International Society of Dynamic Games, 8, 365–378, 2006 référence BibTeX
Shelf-space allocation and advertising decisions in the marketing channel: A differential game approach
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International Game Theory Review, 7(3), 313–330, 2005 référence BibTeX
Retail promotions with negative brand image effects - Is cooperation possible
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European Journal of Operational Research, 150(2), 395–405, 2003 référence BibTeX

Actes de conférence

Pricing of primary and contingent products in marketing channels: A dynamic prespective 
12th Viennese Workshop on Optimal Control, Dynamic Games and Nonlinear Dynamics, Vienna, Austria, 2012 référence BibTeX
Myopic pricing as a strategic choice in the marketing channel
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Troisième colloque sur la théorie des jeux en marketing, Montréal, Qc, Canada, 2009 référence BibTeX